Background

Fuel the Fight (FTF) was created by a group of friends in Phiadelphia on March 20th in response to the COVID-19 Pandemic facing the world. After exploring different ideas all geared toward supporting Philadelphia’s healthcare workers, FTF was launched with the desire to support an additional segment of the community at the same time, local restaurants. There are now seventeen FTF campaigns across the United States and one in London. Each campaign creates its own GoFundMe in order to accept donations. FTF is not a 501c3, but the Austin and Philadelphia campaigns are able to accept tax-deductible donations via a partnership with Frontline Foods.

Restaurant Selection and Impact

FTF campaigns use 100% of donations to purchase meals for 25-100 healthcare workers per delivery from restaurants spanning their respective cities. Restaurants are typically receiving anywhere between $1500-$1200 depending on the size of the department that they are matched with. They also receive acknowledgement via GoFundMe and the FTF Instagram accounts.

Hospital Coordination and Feedback

FTF campaigns initially rely on personal relationships to coordinate their first deliveries between restaurants and hospitals. Within the first week of a campaign’s operation, inbound requests from healthcare workers via Instagram or email will become frequent and allow for each FTF to quickly expand their impact within the community.